Brands at Jacamo
Autumn Winter Campaign
Client:
Brands at Jacamo
Year:
2024
“Get the Nod” is a campaign that celebrates the understated way men show appreciation and respect - through the simple act of a nod. Unlike overt compliments, the nod is a quiet but powerful gesture of approval, recognition and style validation between men.
Through cinematic storytelling and relatable seasonal settings, we captured those subtle yet meaningful interactions. Each nod represents confidence, shared taste and recognition of style done right.
Project Description
This season, it’s all about earning the nod with the brands he knows and trusts.
“Get the Nod” is a campaign that celebrates the understated way men show appreciation and respect - through the simple act of a nod. Unlike overt compliments, the nod is a quiet but powerful gesture of approval, recognition and style validation between men.
This campaign brings that truth to life while showcasing the latest new-season brands and reaffirming Jacamo as a destination for fashion-conscious men who know what they like. From new-season layers to outdoor essentials, we’re showing him the pieces that bring confidence and will carry him through autumn and beyond.
Through authentic, cinematic storytelling and relatable seasonal settings, we capture those subtle yet meaningful interactions - one man clocking another’s fit, a knowing nod exchanged in passing. Each nod represents confidence, shared taste, and recognition of style done right.
By heroing our most in-demand brands and emerging labels, we positioned Jacamo as a fashion-forward destination - one that curates the styles men want and the brands that get noticed.
Credits
Creative Lead & Art Direction
:
Ciara Mordaunt
Photographer
:
Rhys Framton
Videographer
:
Nathan McDonald
Video Lead
:
Natasha Williams










